Testing & Iterations

Usability Testing

Conducted A/B testing and user feedback sessions. Results
✅ 40% increase in CTA clicks after improving CTA button placement.
✅ Bounce rate reduced to 45% by improving content hierarchy.
✅ Improved engagement with interactive elements (hover effects, animations).

Iterations

• Adjusted CTA button color for better visibility.

• Reduced text-heavy sections and used more visuals.

• Simplified navigation to reduce cognitive load.

Final Outcome & Impact

🚀 Key Achievements
✔ Bounce rate decreased by 25% due to improved layout and clearer messaging.
✔ User engagement increased by 30%, leading to more demo requests.
✔ Stronger brand identity with a modern, AI-driven aesthetic.

📌 Before vs. After Comparison

• Old page: Cluttered, difficult to navigate, and text-heavy.

• New page: Modern Design , Visually appealing, and action-oriented.